OPE Business
John Deere compact tractor dealers rank 1st for responding to website customers: industry survey
February 2023
John Deere dealerships ranked highest in the 2023 Pied Piper PSI Internet Lead Effectiveness (ILE) Compact Tractor Industry Survey, which measured responsiveness to Internet leads coming through dealership websites - behaviors tied directly to retail sales success. Dealers selling Kubota, Mahindra and Yanmar tied for second, followed by LS Tractor and TYM, which were included in the study for the first time. "Quick response to web customers is ...
Read More >
» View PDF of Article (624.2 KB) 
AGDAILY.COM
John Deere ranked as top compact tractor for internet response
February 2023
A study has ranked John Deere dealerships as the leading responder to internet leads through dealer websites. The 2023 Pied Piper PSI Internet Lead Effectiveness Compact Tractor Industry Study measures the responsiveness to internet leads — behaviors tied directly to retail sales success. Dealers who sold Kubota, Mahindra, and Yanmar tied for second, followed by LS Tractors and TYM, which were included in the study for the first time. "Quick ...
Read More >
» View PDF of Article (1.13 MB)
Press Release: JOHN DEERE COMPACT TRACTOR DEALERS RANKED FIRST FOR RESPONDING TO WEBSITE CUSTOMERS, INDUSTRY SURVEY SHOWS
57% of compact tractor website customers industrywide received no personal reply to their inquiry
February 2023
Monterey, California – February 6, 2023 – John Deere dealerships ranked highest in the 2023 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Compact Tractor Industry Study, which measured responsiveness to Internet leads coming through dealership websites – behaviors tied directly to retail sales success. Dealers selling Kubota, Mahindra and Yanmar tied for second, followed by LS Tractor and TYM, which were included in the study for the first ...
Read More >
» View PDF of Article (875 KB)
Powersports Business
Motorcycle dealers respond to website leads as quickly as car dealers: Pied Piper internet lead study shows Harley-Davidson dealership are top responders
May 2022
Harley-Davidson dealerships ranked highest in the 2022 Pied Piper PSI Internet Lead Effectiveness (ILE) Motorcycle/UTV Industry Study, which measured responsiveness to internet leads coming through dealership websites - behaviors tied directly to retail sales success. Dealers selling Indian motorcycles were ranked second, followed by Polaris side-by-side dealers. "Quick response to web customers is critical to selling, placing an order, or ...
Read More >
» View PDF of Article (2.2 MB)
DealerNews
HARLEY-DAVIDSON, INDIAN & POLARIS DEALERS RANKED HIGHEST IN RESPONSE TO WEBSITE CUSTOMERS
May 2022
Post-pandemic inventory issues still make it a sellers market... but for how long? Many dealers have been developing bad habits in the lack of new units... why bother responding to an Internet lead when the lead time is going to be six months or longer, right? WRONG! "Quick response to web customers is critical to selling, placing an order, or building the foundation for future sales," explains Fran O'Hagan, CEO of Pied Piper. "Dealers who ...
Read More >
» View PDF of Article (2.45 MB)
Press Release: HARLEY-DAVIDSON, INDIAN, AND POLARIS DEALERS RANKED HIGHEST IN 2022 STUDY MEASURING RESPONSE TO WEBSITE CUSTOMERS
Despite inventory shortages and COVID-19, dealers who responded quickly by email, phone, and text showed markedly stronger sales to web customers
April 2022
Monterey, California, USA – April 18, 2022 – Harley-Davidson dealerships ranked highest in the 2022 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Motorcycle/UTV Industry Study, which measured responsiveness to Internet leads coming through dealership websites – behaviors tied directly to retail sales success. Dealers selling Polaris Inc’s Indian motorcycles were ranked second, followed by Polaris Side-by-Side/UTV dealers. “Quick response ...
Read More >
» View PDF of Article (47 KB)
Outdoor Power Equipment Business
Compact Tractor Dealers Ignore Two-Thirds of Potential Website Customers: Pied Piper Study
Permalink >
February 2022
Dealers selling CNH’s New Holland compact tractors ranked highest in responsiveness to Internet leads from dealership websites, according to the 2022 Pied Piper PSI Internet Lead Effectiveness (ILE) survey released today. Agco’s Massey Ferguson brand and Mahindra were tied for second, followed by John Deere and Kubota. However, even among the top brands, the overall responsiveness of the compact tractor industry to customer queries to dealer ...
Read More >
» View PDF of Article (2.93 MB)
Rural Lifestyle Dealer
Compact Tractor Dealers Ignore Two-Thirds of Potential Website Customers
Permalink >
February 2022
Dealers selling CNH's New Holland compact tractors ranked highest in responsiveness to Internet leads from dealership websites, according to the 2022 Pied Piper PSI Internet Lead Effectiveness (ILE) survey released today. AGCO's Massey Ferguson brand and Mahindra were tied for second, followed by John Deere and Kubota. However, even among the top brands, the overall responsiveness of the compact tractor industry to customer queries to dealer ...
Read More >
» View PDF of Article (2.14 MB)
Press Release: COMPACT TRACTOR DEALERS IGNORE TWO-THIRDS OF THEIR POTENTIAL WEBSITE CUSTOMERS, INDUSTRY SURVEY SHOWS
Dealers selling CNH's New Holland compact tractors ranked highest in Pied Piper study
February 2022
Monterey, California, USA –February 7, 2022 – Dealers selling CNH’s New Holland compact tractors ranked highest in responsiveness to Internet leads from dealership websites, according to the 2022 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) survey released today. AGCO’s Massey Ferguson brand and Mahindra were tied for second, followed by John Deere and Kubota. However, even among the top brands, the overall responsiveness of the compact ...
Read More >
» View PDF of Article (470.3 KB)
Powersports Business
Polaris UTV Dealers Top Pied Piper's Latest Study
October 2021
September 2021 Polaris Side-By-Side/UTV dealers led the way in a recent Prospect Satisfaction Index study conducted by California-based Piep Piper, outscoring 16 other brands. BRP's Can-Am dealers finshed second, with John Deere third and Yamaha fourth as the only other brand that finished above the "Industry Average." For the first time, the study was "Omnichannel," meaning it took into account the results of people who first shopped for a ...
Read More >
» View PDF of Article (6.66 MB)
