Recent Press - Dan Shine

Dealership websites handle service requests more effectively than phone calls, averaging a score of 71 out of 100 compared with 61 for phone requests, according to a new study. For the first time, the 2026 Pied Piper Auto Dealer Group Service Scheduling Effectiveness Study distinguished between the two channels, revealing a 10-point gap that reflects less room for human error online. Pied Piper sent out 4,163 service requests to every ... Read More >

Pied Piper has combined its Service Telephone Effectiveness study and a new Service Website Effectiveness report to measure how well dealerships schedule service appointments. For the combined Service Scheduling Effectiveness Auto Industry Study, the consulting firm known for its benchmarking reports submitted nearly 5,000 service requests to dealerships representing every major auto brand. Dealerships received website and telephone scores from ... Read More >

Pied Piper CEO Fran O'Hagan talks about how well artificial intelligence is doing compared to humans when answering service appointment calls. Read More >