Recent Press - Web Response

Press Release: NAPLETON AUTO GROUP RANKS HIGHEST FOR 5TH YEAR IN 2026 WEB LEAD RESPONSE STUDY

Press Release: NAPLETON AUTO GROUP RANKS HIGHEST FOR 5TH YEAR IN 2026 WEB LEAD RESPONSE STUDY

May 2026

Customer response hits all-time high: average ILE score jumps 7 points Same leads, very different outcomes: Dealer group scores ranged from 54 to 93 Napleton sets new record: 90% of their dealerships delivered “perfect” responses Austin, Texas, USA – May 11, 2026 – Napleton Automotive Group dealerships ranked highest for the fifth straight year in the 2026 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Auto Dealer Group Study, which compared ... Read More >

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Motorcycle Product News BMW Top Ranked for Response to Motorcycle Customer Internet Inquiries, Reports Pied Piper PSI Survey

Motorcycle Product News
BMW Top Ranked for Response to Motorcycle Customer Internet Inquiries, Reports Pied Piper PSI Survey

October 2017

Fran O’Hagan of Pied Piper says they have been publishing “In-Dealership” PSI studies for the motorcycle industry more than 10 years, but 2017 is only the second year for PSI-ILE (Internet Lead Effectiveness) for the motorcycle industry, where they measure dealer response to customer inquiries to a dealer’s website. He says this part of the business is a BIG DEAL, and becoming bigger every day, but it’s a challenge to get right. Dealers say ... Read More >

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Printed: May 30, 2026

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